Develop and implement a content strategy to attract a target audience and improve search engine rankings. Create high-quality, persona-driven content that balances readability for human audiences with optimization for search engines (SEO, GEO, AEO). Knowledge of SEO best practices to meet marketing objectives. Content creation: Produce a wide range of on-page content, such as articles, product descriptions, meta texts, learning materials while adhering to the brand's tone and SEO best practices to meet marketing objectives. . Content optimization: Incorporate keywords and optimize content for on-page SEO elements, including titles, headings, and meta descriptions. Editing and proofreading: Review and edit content for grammar, punctuation, and readability, ensuring a consistent brand voice, as well as editing and refining AI output. Keyword research: Conduct in-depth keyword research to identify high-value search terms and understand user search intent. Prompt engineering: Develop and refine prompts to train AI models and improve the quality and relevance of AI-generated responses. Fact-Checking: Conduct research and fact-check AI-generated data or claims to ensure accuracy and credibility. Content strategy: Plan and maintain an editorial calendar, identifying content gaps and opportunities. Content management: Utilize content management systems (CMS) to manage and publish content. Performance analysis: Monitor content performance using analytics tools like Google Analytics, Google Search Console to track metrics and refine future strategies.
* Exceptional writing and editing skills: Strong command of grammar, punctuation, and the ability to write in a clear, concise, and engaging style. English native speaker a must!
* SEO proficiency: Solid understanding of on-page SEO principles, including keyword integration, search intent, and the factors that influence search engine rankings.
* AI proficiency: Leverage AI tools to create, edit and optimize engaging and high-quality content across various digital platforms. Strong understanding of natural language processing and AI algorithms.
* AI tool proficiency: Familiarity with AI content generation tools and familiarity with advanced prompt engineering techniques.
* Research skills: Ability to perform effective online research to gather credible information on various topics.
* Adaptability: Capacity to adapt writing style and tone for different content formats and target audiences.
* Communication skills: Strong collaboration and communication skills to work effectively with cross-functional teams.
* Time management: Excellent organizational and time management skills to meet multiple deadlines.
* Technical knowledge: Familiarity with content management systems (CMS) like WordPress and SEO tools such as SEMrush, Ahrefs, plus Keyword Planner.
* Experience: Demonstrated experience in content or SEO writing, with a portfolio of relevant writing samples.















